EPISODES is a product art network whose objective is to provide opportunities
for manufacturing companies to create exhibitions that reveal new dimensions of their products and, by so doing, to define their brand and business.
By transforming primary and industrial matter into works of art,
artists also create an opportunity for consumers to experience, contemplate,
appreciate and understand the essence of a product.
Metaphors, sublimation, subjectivity and passion are introduced, transforming industrial material into a type of art that will make a lasting impression.
EPISODES brings its participating artists together with this corporate
support system, which includes manufacturers at all stages of production,
and with collaborating universities and research and development entities.
Art becomes a vehicle connecting business to the community, with Episodes as the designated driver.
Intercultural exchange and international themes are significant elements of all
of our projects and networking activities, and the process results in fair and
accurate exposure for all involved.
EPISODES develops projects in the following ways:
* In house initiatives: Episodes chooses the subject, shapes the concept and
handles financial and exhibition logistics.
* Invited guest curators, artists, and members of the public submit
proposals for projects. Episodes decides which ones to develop and then
creates a viable network to realize them.
* Multi-lateral initiatives: Episodes develops projects in partnership with
national and international foundations, educational institutions and art
schools. Episodes acts as one of the participatory components committed to
making the whole project a shared success.
1995: ³The Inevitable Resolve², performance-art. 600 sugar bricks were
constructed into a 1.5 meter sugar cube, deposited in a container of 12
litres of Jamaican rum and allowed to dissolve and then solidify into a
solid sugar form. The sugar was returned to the company and refined again.
Arti et Amicitiae, Amsterdam, The Netherlands
1995: ³Reversing Historical Form², performance-art. 1,100 cottonseeds from
Memphis, Tennessee, were planted in the greenhouse of the University of
Utrecht. After maturing, the bolls were picked by five Dutch artists and
transformed into works of art. Their artwork was then transported back to
Memphis and exhibited at The National Civil Rights Museum.
2001: ³Twenty Class Tobacco Suits², an exhibition. 200 Cuban tobacco seeds
from The Connecticut Agricultural Research Center were cultivated in Utrecht
University'sgreenhouse. The plants were harvested and taken to Amsterdam
where the leaves were transformed into ³wearable art². Gallery Donkersloot,
2005: ³Inventors, Makers and Movers, an exhibition. Selected inventions
by African American inventors of the 19th and early 20th century were
reinterpreted by 19 international artists in various disciplines. The
exhibition opened at the Arti et Amictiae in Amsterdam, Netherlands and will
travel to Africa and the US.
2008: "13 Isolations" a reality show of 13 artists in seperate isolation cells, making art
for 30 days and broadcast live via Internet with exhibition to follow at Oosterieland Prison